Mobiquity: A Project for More Inclusive Public Transportation. Living Lab Experience and Co-Design Approaches

The Mobiquity project aims to reduce accessibility gaps in public transportation for Persons with Reduced Mobility (PRM) by developing inclusive technological solutions grounded in the principles of Design for All and co-design. The Living Lab conducted on June 17 marked a crucial phase of the project, testing an interactive mobile application equipped with BLE beacon technology in a real-world setting. This paper outlines the methodological framework, collected data, and future directions, positioning the experience within the broader discourse on inclusive design in scientific literature.

The Mobiquity Project
Mobiquity is a project co-funded by the European Union – European Regional Development Fund (ERDF) under the Liguria Regional Operational Programme 2021–2027 (Priority 1 – Development and strengthening of competitiveness and attractiveness of the Ligurian system, with a focus on innovation, digitalisation, and structural reinforcement).
The project spans two years, starting in February 2024 and concluding in January 2026.

Introduction

The right to mobility is widely acknowledged as a fundamental condition for social participation, access to employment, healthcare, and education (European Disability Strategy 2021–2030, EC, 2021). However, millions of European citizens with disabilities still face daily barriers in public transportation. Mobiquity responds to this challenge through a systemic approach that integrates technology, field observation, and direct involvement of people with disabilities. The project seeks not only to deliver technical solutions but also to establish a new participatory model for accessible public service development—scalable and replicable in other urban contexts.

Project Partners
• Lead Partner: T-Bridge
• Public Transport Provider: AMT Genova
• Technical and Technological Partners: Aitek, Logoil, Nextage, GGallery
• Research Institutions: University of Genoa (Departments of Architecture and Design – DAD, and Transport Engineering – DIMI)

The Mobiquity Solution
Mobiquity is a technological platform designed to enhance the usability of urban transport for users with various physical, cognitive, or sensory impairments. It aims to provide equal mobility opportunities for all citizens. In collaboration with the public transport operator, the platform offers features that address multiple accessibility barriers and ensure a safe and satisfactory travel experience.

The platform was designed throughout 2024 following a co-design process involving several associations and individuals with disabilities. Their insights helped identify priority inclusion challenges and shaped the digital solutions best suited to overcome them.
The prototype version of the platform was tested in June 2025 during a Living Lab in Genoa, involving end users in the first field-based evaluation of its effectiveness.

Living Lab Methodology and Context
The Living Lab was conducted in a simulated but realistic urban environment using a vehicle provided by AMT Genova, fully dedicated to the trial. The bus was equipped with Bluetooth Low Energy (BLE) beacons and intelligent cameras installed at key locations (stops, entrances, exits) to automatically detect the presence of PRM users (e.g., wheelchair users).
The mobile app developed within the project, connected to the beacons, provided real-time notifications to assist throughout the journey, covering:
- approaching the bus stop
- boarding
- travel
- emergency alerts
- vehicle transfer at an intermediate stop
- disembarking and completing the journey

Participants and Involved Associations
Seven users with different disabilities took part in the trial, in collaboration with the following associations:
- AISM (Italian Multiple Sclerosis Association): 2 participants (1 wheelchair user, 1 with mobility cane)
- David Chiossone Foundation for the Blind and Visually Impaired: 2 participants (1 partially sighted, 1 blind)
- CEPIM – Down Syndrome Center of Genoa: 1 participant with Down syndrome
- Ligurian Association for the Hearing Impaired: 2 participants with hearing loss
This direct involvement of users with diverse disabilities, ages, and travel experiences exemplifies the co-design approach. Observations gathered during the Living Lab were not mere functional evaluations but opportunities to integrate diverse perspectives, needs, and lived experiences into the design process. The testing phase thus became a dialogic space between technology and real-life experience, adhering to principles of active participation and user-centered development.
Participants were accompanied by observers and facilitators from the Mobiquity team, who monitored reactions, response times, perceived difficulties, and interaction quality. The heterogeneous composition of the group enabled the exploration of a wide range of user experiences, allowing the app's functionality to be tested against diverse user profiles.

Driver Testing and Dual Interface
Two drivers also participated as testers to assess the operational usability of the app from a service delivery perspective. Through the driver interface, they received real-time updates on:
- presence of passengers with disabilities
- need to activate boarding ramps
- assistance requests during the journey
- total number of PRM users on board
This dual communication channel simulated a realistic scenario in which the app facilitates not only the travel experience of passengers but also supports operational staff in delivering responsive, high-quality service.

Future Developments
The Living Lab represented an initial field-testing phase. Next developments include:
• the implementation of an improved release of the Mobiquity App, that will take into account the results of the Living Lab
• broader-scale trials in real urban environments, piloting the app among a wider public of key users in Genoa, and deployment on additional AMT fleet vehicles.
The ultimate goal is to create, by the end of the current year, a scalable model adaptable to other cities and transit systems, leveraging continued engagement with local communities and associations.

Conclusion
Mobiquity demonstrates how digital technology and participatory design can work in tandem to make public transport more inclusive, efficient, and user-friendly. Co-design and Design for All are not merely methodological choices but strategic visions for building accessible and sustainable mobility systems.
The integration of digital tools and physical infrastructure, backed by a robust evaluation framework, allows for the continuous monitoring and improvement of implemented solutions. The Mobiquity model’s scalability extends beyond Genoa, offering a replicable reference for inclusive public transportation across Europe.

Contacts and information
Cino Repetto - cino.repetto@bvtech.com
www.mobiquity.eu

CIRCLE GROUP digitizes logistics at Attilio Carmagnani "AC" S.p.A.: MILOS® TAP project launched to optimize flows, times, and resources within the Port Depot
Circle S.p.A. ("CIRCLE" or the "Company") – an innovative SME listed on Euronext Growth Milan, head of the eponymous Group specializing in process analysis and the development of solutions for the innovation and digitization of the port and intermodal logistics sectors, as well as international consulting on the Green Deal and energy transition, and TTS Italia ordinary member– announces the launch of the new MILOS® TAP project to optimize logistics and documentation processes at the Genoa facility of Attilio Carmagnani "AC" S.p.A., a historic operator active in international trade and the storage of chemical products.
The project involved the implementation of the Truck Appointment Platform (TAP), a digital solution developed by Circle Group to optimize pickup and delivery activities at structured industrial facilities like Carmagnani. The platform enables more efficient planning of operational slots—bookable time slots for loading and unloading operations—reducing waiting times and congestion in logistics flows. Furthermore, it automates communications between stakeholders and enables more effective management of resources and operational infrastructure, with tangible benefits in terms of operational efficiency and cost reduction. The initiative is part of a broader digital evolution of the client's entire industrial supply chain.
In the short term, MILOS® TAP will enable the dematerialization of acceptance procedures, a reduction in wait times for drivers, and, consequently, optimization of traffic within the area. This will translate into more efficient time management for drivers and automated notifications in the event of certification expiration. In the medium to long term, it will be possible to proactively and anticipate collection and delivery time windows, promptly identifying any critical issues that may arise during the mission. Furthermore, integration between IT platforms can be further improved, leading to digital certification of the supply chain service, ensuring a fully digitalized process compliant with industry regulations.
The platform, accessible both online and via a dedicated mobile app, allows carriers to independently book the slots made available by the hub, anticipating acceptance phases and improving operational planning. Key features include real-time event tracking, push notifications (email, app), digital document uploading, mission management, and a user-friendly interface in multiple languages. The TAP app's user interface is simple and guided, with clear instructions and intuitive symbols. The overall experience is designed to be quick, straightforward, and suitable even for non-expert users, allowing for direct and intuitive management of tasks.
Emilio Carmagnani, General Manager of Attilio Carmagnani "AC" S.p.A., states: "The digitalization of our processes continues: once fully implemented, this project will lead us to be highly digitally integrated with our logistics partners, strengthening our position as an integrated hub for the movement of chemical products by sea, road, and rail."
"The collaboration with Attilio Carmagnani "AC" S.p.A. confirms our ability to support complex industrial companies on a real and progressive digitalization journey," comments Luca Abatello, CEO of Circle Group. "Thanks to the MILOS® TAP platform, we provide federated solutions and services that, combined with a collaborative approach between stakeholders and the adoption of innovative and intelligent technologies, contribute concretely to the sustainability, efficiency, and safety of operations."
Circle Group thus confirms its distinctive positioning in the European digital logistics landscape, thanks to numerous completed projects, a vertical approach to various supply chain segments, and a strong focus on integration with port, customs, and industrial systems, as per its Connect 4 Agile Growth business plan.

Source: CIRCLE Group

Circle GROUP: New Contract Valued at Approximately €180,000 for the Digitalization of a Major Mediterranean Port
Circle S.p.A. (“CIRCLE” or the “Company”) – an innovative SME listed on the Euronext Growth Milan market, head of the eponymous Group specializing in process analysis and the development of solutions for the innovation and digitalization of the port and intermodal logistics sectors, as well as international consulting on the Green Deal and energy transition, and an ordinary member of TTS Italia – has signed a new contract valued at approximately €180,000 for the launch of an ambitious digitalization project in collaboration with a major Mediterranean Port Authority.
The initiative is part of the Group's strategic activities, aimed at innovating logistics and port processes through advanced technologies, interoperability, and compliance with European regulations on transport and sustainability.
The project involves the development of various innovative solutions, ranging from the digitalization of rail and vehicle traffic to the optimization of railway shunting planning within the port context, and the implementation of a "Digital Twin" system for simulating port infrastructure scenarios. Among the main planned activities is the development of an API connector for managing interoperability between the Port Community System (PCS) and the national eFTI node, with support for the management of the electronic road consignment note (e-CMR), ensuring regulatory and operational compliance with key industry trends.
"This contract represents further recognition of our commitment to the digital transformation of Mediterranean port logistics," stated Luca Abatello, CEO of Circle Group. Through the integration of advanced technologies and interoperable solutions, we support ports in the transition to more efficient, safe, and sustainable operating models, perfectly aligned with European policies.
This new order confirms Circle Group's role as a leading technology partner in the digitalization of Mediterranean ports, laying the foundation for increasingly integrated and innovative logistics, in line with the objectives of the "Connect 4 Agile Growth" industrial plan.

Source: CIRCLE Group

Circle Group: New €200,000 Contract for the Digitalization of Logistics and the Port System
CIRCLE Group (“CIRCLE” or the “Company”) – an innovative SME listed on the Euronext Growth Milan market, head of the eponymous Group specializing in process analysis and the development of solutions for the innovation and digitalization of the port and intermodal logistics sectors, as well as international consulting on the Green Deal and energy transition, and an ordinary member of TTS Italia – announces the signing of a new contract worth a total of €200,000. This assignment is part of the broader ongoing efforts to strengthen the interoperability of information systems and the progressive digital evolution of the national port system.
The project involves the implementation of an advanced Business Intelligence system applied to logistics, with the aim of significantly improving operational efficiency. Thanks to the use of Artificial Intelligence and Machine Learning algorithms integrated into Business Intelligence systems, the system allows for the collection, processing, and analysis of information from the company's data sources, offering an integrated and predictive view of business processes, facilitating timely and informed decisions, reducing costs, and increasing service levels. Specifically, the system will automate the generation of reports, graphs, and statistics currently produced manually, making analysis faster, more accurate, and more accessible. Specific dashboards are planned for the administrative, commercial, and operational areas, capable of representing key indicators such as margins, transport flows, revenue, and customer performance.
This integration of information and data generates strategic insights to support data-driven planning and management processes. To support the project, an internal user will also be trained to independently manage and update business analyses.
Milos BI® further enhances the capabilities already offered by the Milos MTO Suite, integrating and analyzing data from various modes of transport (road, rail, sea, and air) in real time, providing a comprehensive view of the entire supply chain. Thanks to interactive dashboards and automated reports, it is possible to monitor operational performance, reduce transit times, optimize routes, improve vehicle utilization, and promptly address any anomalies. The result is more efficient, sustainable, and customer-focused management.
These Business Intelligent systems are interoperable with all solutions developed by Circle Group, including the Milos® TFP (Transport Federative Platform), an advanced digital solution designed to optimize intermodal logistics management and improve visibility across the entire supply chain. Thanks to a federated and interoperable infrastructure, the platform allows for real-time tracking of transport units, digitizing document processes—including customs procedures—and simplifying communication between the various stakeholders involved, from port terminals to transport operators. Key features include multi-company management, integration with existing accounting systems, and automated workflows between transportation and document management modules. Milos® TFP also supports the complete digitization of documents such as e-CMRs and e-DDTs, using blockchain and edge computing technologies to ensure security, traceability, and regulatory compliance. Finally, through advanced transportation planning modules, the system can suggest optimal logistics routes based on cost, time, and environmental impact, fostering a more sustainable and high-performance operating model. The goal is to build a more integrated, responsive logistics ecosystem aligned with the highest standards of digital innovation in the industry.
"We are proud to contribute to the digital transformation of logistics and the national port system through innovative solutions that enable near-real-time monitoring of transport status and a drastic reduction in transit times," said Luca Abatello, CEO of Circle Group. "This project represents a concrete step toward increasingly integrated and intelligent management of the transport chain, resulting in a significant improvement in service quality and a clear and structured definition of processes and responsibilities along the entire supply chain."
The new contract strengthens Circle Group's position as a key partner in the digital transition of Mediterranean ports, supporting the development of interconnected, federated logistics geared toward operational efficiency.

Source: CIRCLE Group

OCTO Telematics supports Hyundai Italy in digitalizing "courtesy mobility"
OCTO Telematics, TTS Italia ordinary member, announces the launch of a major project to digitalize the management of courtesy cars within Hyundai Italy’s dealership network. The initiative stems from a shared vision: making post-sales service management more efficient and structured by integrating digital solutions that optimize operational resources and enhance customer experience.
The new service addresses the automotive sector’s growing need for tools that enhance traceability, speed up processes, and ensure greater control. Thanks to OCTO’s proprietary IoT platform, integrated with Hyundai Italy’s “Never Stop Hyu” app, official Hyundai dealers can manage the entire lifecycle of courtesy vehicles through a unique, intuitive, and entirely paperless system.
Courtesy car management across the Hyundai network is digitalized through a system that incorporates advanced features, such as simplified booking, vehicle status monitoring with images uploaded via app, and a web dashboard for centralized supervision. The entire process—from check-out to return—is fully traceable, remotely manageable, and documented in real time by both the user and the dealership.
The solution also allows for the automatic generation of detailed reports, useful for performance analysis and the continuous improvement of workflows. This provides concrete benefits not only for customers—who enjoy a more seamless and autonomous experience— but also for dealerships, which can streamline internal operations and reduce operating costs.
OCTO reaffirms its position as a key technology partner in the world of connected mobility, with an infrastructure based on artificial intelligence, advanced data analytics, and the largest global telematics database. Hyundai Italy, for its part, continues its path of innovation in customer experience, establishing itself as one of the most dynamic brands in redefining the value of driver services.
This initiative demonstrates the joint commitment of both companies to building the future of mobility: connected, transparent, and efficient.

Source: OCTO

Summer Heat vs. Speed: What Really Impacts EV Range?
As summer heatwaves roll in, many electric vehicle (EV) drivers worry about how high temperatures, and heavy air conditioning use, will affect their range. But data from Geotab Inc. and its affiliates (“Geotab”), a global leader in connected vehicle solutions and asset management and TTS Italia ordinary member, shows that while hot weather does have an effect, driving speed can be the single biggest factor in range loss.
Using anonymized telematics data from over 3 million trips, Geotab has compared how temperature and speed affect energy use in light-duty EVs, including sedans and cargo vans. At higher speeds (50-80mph) in hot temperatures (86°F/30°C), aerodynamic drag has a far greater effect on range than cabin cooling. 
The data shows that even modest increases in speed lead to steep range losses. For example, a 65 kWh electric van cruising at 50 mph in 86 °F heat with the air conditioning on has a typical range of around 143 miles. Increase that speed to 60 mph, and range drops to 121 miles. At 70 mph it falls further to 103 miles, and by 80 mph, you’re down to just 88 miles. That’s a 39% drop in range between 50 and 80 mph.
The pattern is similar for electric sedans, though they’re slightly more aerodynamic. At 50 mph at 86°F, you can expect 277 miles. At 60 mph: 251 miles. At 70 mph: 226 miles. And at 80 mph: 200 miles - a 28% drop from the most efficient cruising speed.
 This sharp decline comes down to physics. The faster you go, the more your car has to fight air resistance. Aerodynamic drag increases with the square of your speed, so doubling your speed requires four times the energy just to overcome wind resistance. That’s far more than your A/C system will ever use.
“Drivers tend to worry about using the aircon in hot weather, but our data shows that your right foot can make the biggest difference, particularly at high speeds," said Charlotte Argue, Senior Manager, Sustainability, at Geotab. “Just slowing down by 10 or 15 mph can extend your range by 20–30%, depending on the vehicle.”

Temperature still matters; but mostly at low speeds
In summer, the impact of heat is largely visible at lower speeds, where drag is otherwise minimal. In these conditions, the constant draw from air conditioning becomes more noticeable. But the faster you drive, the less significant temperature becomes relative to the energy required to maintain speed.
“Modern EVs have increasingly large batteries, and many can comfortably handle most daily driving - including fleet routes - on a single charge,” added Argue. “But range, on EVs or ICE vehicles, will always vary with real-world conditions: temperature, topography, traffic, and yes, speed.”

Practical steps to maximise EV range this summer
Geotab recommends a few simple techniques to help drivers stretch range without compromising comfort:
1. Reduce your speed - even small reductions in highway speed can make a big difference. For many vehicles, dropping from 70 mph to 60 mph can add 10–20% more range.
2. Precondition the cabin while the vehicle is still plugged in, using  gridpower rather than the battery.
3. Use A/C efficiently – start cool, use recirculate mode, and if equipped, prioritise seat ventilation over full cabin cooling.
4. Avoid aggressive acceleration and braking, and make the most of regenerative braking.
5. Park in the shade to keep the cabin cool and reduce A/C load at start-up.
6. Avoid fast charging during extreme heat, which can put additional strain on the battery and may contribute to faster long-term degradation.

Source: Geotab

Swarco Italia Reaches Milestone: 6,000th NEXT On-Board Unit Delivered
Swarco Italia, TTS Italia founding member, has proudly announced the delivery of its 6,000th NEXT On-Board Unit (OBU), marking a significant milestone in the company’s commitment to intelligent transportation systems and innovation in public transport.
The NEXT OBU, developed by Swarco Italia, has become a trusted device for public transport operators across the country. Its advanced features enable real-time communication between vehicles and central public transport management systems, enhancing service efficiency, passenger information, and fleet monitoring.
This latest milestone reflects the growing adoption of Swarco's technology across Italy’s major mobility platforms. The three principal systems currently operating with the NEXT OBUs include:
• ACAMIR – the regional mobility management system of Campania, supporting thousands of daily commuters through integrated public transportation services.
• GTT (Gruppo Torinese Trasporti) – Turin’s main public transport company, which has extensively deployed Swarco’s technology to modernize its bus and tram fleet.
• START Romagna – the public transport operator serving the Romagna region, where Swarco's on-board units contribute to more efficient service planning and real-time tracking.
“Delivering the 6,000th NEXT OBU is a proud moment for us,” says Giuseppe Neri, Swarco Italia domestic sales manager. “This milestone is not just about numbers – it represents our strong partnerships with mobility operators and our shared mission to build smarter, greener cities.”
Swarco Italia continues to invest in research and development to evolve its on-board solutions, aiming to support the digital transformation of public transportation in Italy and beyond.

Source: SWARCO Italia

TTS Italia welcomes new members!
Following approval by the Board of Directors, TTS Italia is pleased to welcome four new members:

Autostrada Pedemontana Lombarda S.p.A: founded in 1986 to design and build a road system spanning over 150 km, a major infrastructure whose overall route, once completed, will connect four provinces: Como, Varese, Milan, and Monza and Brianza. This complex project involves one of the most densely populated areas in Europe, as well as one of the most economically significant, home to approximately 500,000 businesses and industrial, logistics, and agricultural activities. Autostrada Pedemontana Lombarda is a smart network, both thanks to the Free Flow® toll system, which eliminates barriers and speeds up vehicle transit, and its monitoring and control devices, which make road network management more efficient and responsive, improving safety and reducing travel times. The Company is working to identify and plan digitalization initiatives that introduce an operating model based on advanced tools and technologies. The goal is to enable a fully digital working method, improving the quality, safety, efficiency, and effectiveness of activities, organizational connections, and procedures related to the digitalization of motorway infrastructure.

BIP – Business Integration Partners S.p.A.: one of the fastest-growing consulting firms, with over 4,500 people in 13 countries and over 20 offices. BIP serves various sectors, including Automotive & Mobility, where they are able to cover the entire value chain, from the most strategic and/or intra-sector issues (such as electric mobility, new MaaS services, or new retail formats) to more operational ones (such as technical product training and organizational and commercial audits), through the lens of digital innovation and technological evolution.

Kentkart: since 1999, Kentkart's mission has been to improve urban transportation systems by developing intelligent solutions tailored to meet both the specific needs of communities and the rigorous requirements of international standards. Specifically, it develops intelligent mobility solutions for public transportation to make every journey safer, faster, and more accessible. KentKart operates in Europe (Italy, Spain, and Serbia), Africa (South Africa), Asia (Pakistan), and the Middle East (Qatar and Jordan).

Microrex: a joint-stock company based in Tuscany that produces, distributes, and installs hardware, software, and professional services for video surveillance and security for public and private entities. Since 2006, Microrex has held various approval decrees from the Ministry of Infrastructure and Transport for systems for detecting traffic violations, and its systems are used daily by numerous Italian public administrations. In particular, Microrex provides integrated video surveillance solutions, traffic video control, control centers, waste monitoring, parking lots, etc.

“Who are the most responsible drivers?” Fleet managers rely on AI for safety analytics insights
Geotab Inc. (“Geotab”), a global leader in connected vehicle solutions and TTS Italia ordinary member, reveals the most common prompts added over the past 12 months to Geotab Ace, the generative AI-powered assistant for fleet managers.
Since the launch of Geotab Ace's Early Adopter Program in May 2024, which allowed select customers to preview the tool's advanced features and contribute feedback to its development, the five most frequently used prompts have been:
• Who are the most responsible drivers?
• Which drivers have improved their safety statistics the most?
• Which drivers speed the most?
• Which vehicles were the least used last month?
• List all devices that are not communicating.
This list demonstrates how safety is a top priority for fleet managers. Furthermore, the prompts suggest that managers aren't just identifying risks, but are actively monitoring progress, thus adopting a coaching rather than penalizing approach. The goal is to encourage more responsible behavior through constant recognition and feedback. The high frequency of safety-related questions also confirms how crucial driver performance is to the fleet's daily operations.
In May 2024, over 100 companies joined the Early Adopter Program to test Geotab Ace and provide valuable feedback. Today, this generative AI-powered assistant is used by over 1,500 companies and can quickly process large amounts of telematics data, reducing the time it takes to access analytical insights.
“With Geotab Ace, we are seeing tangible and immediate benefits in terms of productivity and analytics,” said Mike Branch, VP of Data & Analytics at Geotab. “What’s striking is the quality of the prompts: fleet managers are asking accurate, targeted questions, and doing so with confidence. This is possible thanks to the robust and reliable data structure on which Geotab Ace is based, and it represents a perfect example of how AI can be used concretely. Not to replace people, but to provide teams with improved tools.”
"It's particularly encouraging that fleet managers are using generative AI to optimize driver safety and well-being. They're not just identifying underperforming drivers, but focusing on those who are improving, marking a real shift toward a support- and training-based approach. This is exactly the kind of progress we want AI to support."
Andrew Pearce, Sales & Marketing Director at LEVL, added: “Geotab Ace represents a significant evolution in the way we deliver support and analytical insights. It’s not just an AI-powered assistant, but a powerful tool that helps our team and our customers make faster, more informed decisions. By streamlining access to key data and support, Geotab Ace improves the entire support process, enabling us to deliver greater responsiveness and a superior customer experience.”
Complex Questions, Answers in Seconds
While most queries relate to day-to-day fleet operations, some users are asking Geotab Ace highly specific and complex questions that involve logic, data conditions, and formatting requirements. These aren’t simple information extractions, but complex analyses that would be time-consuming if performed manually. Some examples:
• Calculate: total engine hours, hours idled with the engine running, average fuel cost, and gallons per hour consumed while idling – for all trucks
• Display seat belt violations that occurred while vehicles were traveling faster than 30 km/h
• Calculate each vehicle's usage as of November 2024 (driven > 25 km/day = used). Reports: vehicle name, days driven, total days, percentage of usage
• Find visits to "Zone X" lasting more than 15 minutes in the last week
• Display idling time in "[zone name]," excluding trips lasting less than 15 minutes. Reports: vehicle name, date, entry/exit time, idling time (CET, hh:mm).
These prompts demonstrate how quickly fleet managers are gaining confidence in Ace's ability to handle complex queries that go beyond superficial requests. They are starting to rely on AI assistants to gain deeper analytical insights, without having to write lines of code.
The focus on safety, with a particular focus on recognizing and improving driver performance, reflects the industry's key challenges and the ever-evolving needs of drivers. A recent Geotab survey revealed that 77% of Italian drivers, compared to the European average of 69%, favor using new technologies to improve their driving performance, confirming Geotab's proactive approach to innovation and promoting driver safety and well-being.
Geotab Ace ensures the highest level of privacy and security
In a data-driven era, information integrity and security remain a top priority. Designed with the most rigorous privacy and security protocols, Geotab Ace manages user data within Geotab's secure environment, strengthening trust and protecting the value of the analytical insights it provides. With the launch of Geotab Ace, the company also published the Responsible AI Guide, highlighting the unique challenges of AI model development and illustrating how Geotab has addressed them and transformed them into learning opportunities.
For more details on Geotab Ace and the Early Adopter Program: https://www.geotab.com/it/ace/

Source: Geotab

ESA Opportunities in Transport and Logistics: New TTS Italia/ESA Webinar
On July 16, TTS Italia and the European Space Agency (ESA) organized the webinar "Space & Logistics – Opportunities with the European Space Agency." The webinar presented the ESA BASS program and the opportunities for the transport and logistics sectors. ESA Business Applications and Space Solutions (BASS) is an optional ESA program aimed at promoting the use of space technologies in non-space sectors. The program provides funding to European companies, from startups to large enterprises, wishing to develop an innovative and commercial service in any market sector—including transportation and logistics—using one or more satellite technologies/data (e.g., satellite navigation, satellite telecommunications, Earth observation data). The webinar, opened by TTS Italia Secretary General Olga Landolfi, involved the speakers: Rita Rinaldo – Head of Applications Projects and Studies Division, ESA Enrico Spinelli – Applications Engineer, ESA Fredericke Ronse – Ovinto.

Logistics: Italian stakeholders meet in Rimini with the SPOTLOG project
The 5th meeting of Italian logistics stakeholders was held in Rimini on July 10, as part of the Interreg Europe SPOTLOG, project, co-organized by the Municipality of Rimini and TTS Italia. The aim was to share innovative and replicable practices for sustainable last-mile logistics. Through case studies, pilot experiences, and strategic reflections, participants explored topics such as urban freight planning, digitalization, cycle logistics, public-private cooperation, and emerging business models.
The meeting opened with institutional greetings from Mattia Mario Morolli, Councilor for Mobility of the Municipality of Rimini, who briefly presented the most recent activities the city is promoting and explained the need for innovation in last-mile delivery, particularly during the summer, due to the high level of tourism.
Lorenzo Valletta, TTS Italia, introduced SPOTLOG, outlining its objectives and, above all, the main results achieved so far thanks to the exchange of best practices among the project partners.
Melania Braghin, Municipality of Rimini, shared Rimini's commitment to sustainable mobility through SUMP and SULP. The Municipality has prioritized reducing private vehicle use by promoting cycling, walking, and public transportation. Initiatives include an extensive cycling network, a modern intermodal hub (Bike Park), and shared mobility services such as scooters and e-bikes. The city is also transforming its waterfront into a green, car-free "Sea Park," complete with pedestrian zones and bike paths. Key infrastructure such as the "Metromare" electric BRT system and the "Shuttlemare" dial-a-ride buses complement these efforts. Rimini is aiming for a 50% sustainable modal share and continues to invest in low-emission zones and extensive pedestrian areas.
Naima Comotti, So.De., presented a socially driven logistics model that integrates equity, inclusion, and sustainability. So.De was born as a response to the precarious conditions of the gig economy, offering stable employment, adequate training, and sustainable deliveries via cargo bikes. The company emphasizes fair contracts, the provision of technical equipment, and the active inclusion of marginalized groups. Operations focus on local retail and solidarity-based food recovery, in collaboration with local institutions and charities. So.De's dual mission is environmental and social: reducing emissions and addressing job insecurity. The initiative has seen rapid growth in Milan, with two urban hubs and collaborations with IKEA, Bosch, and local cooperatives. A proprietary logistics platform enables effective coordination between couriers, freight forwarders, and customers.
Edoardo Repetto, TRT Trasporti e Territorio, explored the evolution of urban freight transport strategies in Emilia-Romagna, focusing on city-level implementation and coordination with regional policies. The presentation presented the main findings of studies conducted in 16 municipalities, analyzing their Sustainable Urban Mobility Plans and Logistics Plans. The region's commitment to green logistics is evident through the deployment of micro-hubs, cargo bikes, and parcel lockers. Pilot projects include GRETA in Reggio Emilia and the implementation of Urban Consolidation Centers. The presentation also highlighted the challenges of fragmented governance, limited resources, and a lack of national planning, as well as the need for ongoing experimentation and stakeholder engagement.
The Horizon Europe TRACE project was presented by Emanuele Zarfati, Sutra, and Alessio Masola, Unimore: a pioneering initiative aimed at reshaping urban logistics through multimodal, autonomous, and intelligent delivery solutions. Modena serves as the Italian testbed within a larger consortium of 28 partners in 11 countries. The project focuses on integrating cargo bikes with autonomous driving capabilities (platooning, follow-me) and the use of drones for urgent deliveries, particularly biomedical ones. Modena is exploring the synchronization between hubs and transport modes.
Fabio Fumagalli, GEL Proximity, highlighted the logistics challenges faced by the HORECA sector, especially in historic city centers with Limited Traffic Zones. Fragmented and uncoordinated deliveries from multiple providers increase costs, emissions, and inefficiencies. GEL Proximity's solution combines refrigerated and automated micro-hubs with zero-emission cargo bikes for just-in-time deliveries, a scalable initiative adaptable to both large and small operators.
Alfonso Correale, WIB, presented an integrated solution combining hardware and software for smart lockers to enable sustainable urban distribution. The system consists of an infrastructure of multifunctional lockers controlled from a central dashboard and accessible via a mobile app or on-site touchscreen. The solution is designed to improve delivery efficiency and reduce environmental impact.
Fabio Cartolano, FIT Consulting, discussed the development of Sustainable Urban Logistics Plans and strategies for cycle logistics in Italian cities. The methodology presented emphasizes a participatory, multi-stakeholder approach involving public authorities, private operators, and citizens. Four pillars were discussed: governance models, cultural and behavioral incentives, regulatory frameworks, and infrastructure. Cartolano illustrated the importance of mapping and digitizing loading/unloading docks and integrating them into shared platforms. Proximity logistics hubs were presented as key to efficient last-mile distribution, ideally using electric or pedal-assisted vehicles.
Finally, Francesco Natale, NAXTA, offered a forward-looking analysis of the next EU Multiannual Financial Framework (MFF) 2028-2034 and its implications for urban logistics. The MFF, a cornerstone of EU policy planning, is evolving into a performance-based instrument, with an emphasis on strategic alignment and simplification. Urban mobility and freight logistics are gaining recognition in the new regulatory framework as essential to achieving climate goals and the digital transition.
The meeting highlighted the progress made by Italian cities and regions in improving logistics for sustainability and improving quality of life. Close collaboration between all stakeholders and policymakers remains crucial.

Collaboration between TTS Italia and EIT Urban Mobility continues: informative webinar on the "Strategic Innovation Open Call"
The collaboration between TTS Italia and EIT Urban Mobility continues, with the Association organizing an informative webinar on July 9th on the "Strategic Innovation Open Call," recently launched by EIT Urban Mobility.
The Call focuses on supporting ambitious and market-critical projects that address the challenges facing cities, public bodies, and mobility service providers. The goal is to reduce development risks and enable large-scale implementation by supporting solutions with a clear path to market and the potential for scalability across Europe.
Given the Call's deadline of September 23rd, within the Working Group on Financing for the Digitalization of Transport, TTS Italia organized an informative webinar for its members to understand the value of the Call, the opportunities and possibilities it entails, including in terms of cooperation, as well as the required documentation.
The call focuses on supporting ambitious, market-critical projects that address clearly defined problems facing cities, public bodies, and mobility service providers. The goal is to reduce development risks and enable large-scale implementation by supporting solutions with a clear path to market and the potential to scale across Europe.
The focus is on five areas where Europe is believed to have the potential to innovate and create impact:
• urban logistics
• public transport
• mobility data management
• transport electrification and alternative fuels
• health and mobility
The total estimated funding allocated to this call is €60 million for the period 2026-2028 and includes several deadlines. The indicative funding for the first submission deadline is €9 million.
For more details on the call and to participate, click here.

TTS Italia at the National Conference "Towards the Mobility of the Future. State of the Art and Prospects of the MaaS for Italy Project"
TTS Italia President Rossella Panero discussed "The Companies' Perspective: State of the Art of Infomobility Technologies and MaaS" at the roundtable organized as part of the National Conference "Towards the Mobility of the Future. State of the Art and Prospects of the MaaS for Italy Project" held in Bologna on July 8th and 9th.
The event offered a comprehensive and coherent overview of MaaS for Italy, the project of the National Recovery and Resilience Plan that aims to achieve complete digitalization and intermodality of local public transport nationwide, and its implementation status in Emilia-Romagna (MaaS4RER). This was achieved through open discussion between industry experts and stakeholders, to also analyze critical issues and future potential.
This was the goal of the event, which brought together institutional representatives, industry experts, and project stakeholders. The day opened with a discussion on the future of mobility and the regional and urban landscape, and then continued with a focus on the MaaS4Italy program within the PNRR. Ample space was given to the experiences of Italian regions and cities in piloting the project. The day concluded with a roundtable discussion involving companies to illustrate the state of the art and technologies for infomobility and MaaS. Specifically, the second day was dedicated to a MaaSathon, open to interested experts, with roundtables divided by topic and moderated by qualified facilitators.

New stakeholder meeting in Rome for the EMBRACER project
As part of the Interreg Europe EMBRACER project, TTS Italia and the Metropolitan City of Cagliari organized the 5th stakeholder meeting in Rome at the Association's headquarters to discuss mobility management in low-density areas and share concrete solutions.
The meeting was opened by Leonardo Domanico, TTS Italia, who then gave the floor to Gennaro Ciccarelli, inBlenda, for an update on the EMBRACER project, including its goals of improving regional connectivity by integrating public transport with informal and innovative modes such as ride-hailing, sharing services, on-demand systems, and autonomous shuttles. He outlined the main demographic and infrastructure challenges in low-demand areas—ranging from an aging population to isolation and poor connectivity—and explained how EMBRACER intends to address them through improved intermodal solutions, multimodal hubs, and digital tools such as MaaS platforms. The presentation also shared key insights and lessons learned from the latest experience exchange events organized by the project, with a particular focus on the autonomous driving pilot in Vilnius and its preliminary results, which show a positive user acceptance rate. The key conditions for transferability to underserved Italian regions were also highlighted: a supportive regulatory and institutional framework; simple, low-traffic routes connected to specific mobility needs (e.g., schools, elderly users); community engagement and clear information for users; basic digital and physical infrastructure (e.g., public transport integration, charging stations); and alignment with local mobility strategies and existing plans. It was emphasized that transferability depends not only on technology, but also on political support, local adaptation, and user-centered design.
Stefano Brinchi, Roma Servizi per la Mobilità, presented the ClicBus ride-hailing service, recently integrated into Rome's public transport system following a successful pilot phase in the peripheral area of Massimina. ClicBus operates as a many-to-many ride-hailing service, designed to meet specific local mobility needs in areas with limited public transportation coverage. According to user surveys, the initiative has achieved a high satisfaction rate, with 70% of users owning a private car, demonstrating its potential to discourage the use of private vehicles.
Initially free during the pilot phase, the service is now available at the standard Metrebus fare and is fully integrated with existing Metrebus passes. Users access the service by downloading the ClicBus app and registering. The fleet consists of 9-passenger vehicles, including space for a wheelchair, ensuring accessibility for passengers with reduced mobility.
The ClicBus model enables flexible and cost-effective transportation, helping to reduce reliance on private vehicles and generating a positive environmental impact. Encouraged by its initial success, plans are underway to extend the service to other peripheral neighborhoods of Rome.
Davide Mangerini, Autoroute, and Giuseppe Agostini, Almaviva, discussed the ongoing DRT project in South Tyrol: a multi-customer, multi-operator solution for peripheral and tourist areas. The project addresses key challenges such as mountainous geography, demographic dispersion, and seasonal demand; the tourism-related needs of residents and travelers; and the inefficiencies of fixed-route transportation in low-demand areas. These challenges require convenient, inclusive, and flexible public transportation. The project is based on a modular DRT platform for the Transport Company, capable of supporting multiple municipalities and tourism organizations; it combines scheduled and flexible mobility services; and seamlessly integrates web, app, and back-office management.
Annapaola Corrias, Metropolitan City of Cagliari, presented recent developments in shared mobility services, with a particular focus on BIKEMET, launched in 2022. The first metropolitan bike-sharing project in Italy, BIKEMET aims to promote sustainable mobility through the creation of a public bicycle service connecting various urban and peri-urban areas, serving both residents and tourists.
The service is active in four municipalities of the Metropolitan City and includes a fleet of 40 bicycles, five of which are pedal-assisted. Usage statistics indicate the highest adoption rate among users between the ages of 20 and 30, while adoption was lower among intermediate age groups, highlighting potential for targeted engagement.
An additional shared mobility service is under development that aims to redefine the concept of daily travel by improving accessibility to services and reducing reliance on private vehicles. The proposed solution includes a digital platform for shared bicycles and cars, offering a flexible and sustainable alternative for commuting and local transportation.
Alessia Meloni and Roberto Spina of the Municipality of Assemini highlighted the critical connectivity issues between their central area and the peripheral areas, primarily located beyond the railway line. A plan is currently being developed to create the required connections and ensure accessibility to transportation services. The creation of multimodal hubs and the use of the existing cycle path are also planned.
Stefano Deidda, Municipality of Pula, presented the evolution and prospects for sustainable mobility within Pula. Recently, initiatives to improve traffic flow have focused on identifying limited traffic zones and reduced speed zones (30 km/h limit) rather than on the construction of new infrastructure. Some initiatives have raised concerns in the community, such as the construction of the ring road around the town center or the establishment of the ZTL (Limited Traffic Zone). The former project was seen as a conflict with commercial activities, as it forces vehicle traffic outside the town center. The establishment of the ZTL is also mistakenly seen by some as detrimental to commercial activities. For Pula, the winning strategy for sustainable mobility is undoubtedly to limit car travel to the bare minimum, and the Administration is actively working to raise community awareness of the importance of reducing motorized traffic within the city, especially in the historic center. Initiatives to support pedestrian mobility, such as the Way of Saint Efisio, an alternative form of tourism, were also implemented.
The presentations were followed by an in-depth discussion, in which participants focused on two main aspects:
• Use of data in low-demand and underserved areas – Participants emphasized the importance of data for planning and optimizing mobility services where traditional public transport is inefficient, helping to tailor solutions to local needs.
• Impact of new mobility services on employment – Concerns were raised about how innovations such as autonomous vehicles and ride-hailing could impact employment, particularly in peripheral areas, highlighting the need for social dialogue and workforce adaptation.

UPPER and Public Transport: Interview with Fabio Nussio
TTS Italia, represented by Fabio Nussio, attended the recent General Assembly of the European UPPER project in Oslo.
UPPER aims to strengthen the role of public transport as a cornerstone of sustainable and innovative mobility. The project will implement a series of measures aimed at discouraging the use of private cars and encouraging citizens to use public transport in cities across Europe.
The Norwegian meeting provided the opportunity for an interview with Fabio Nussio: how can a large consortium improve the public transport system? The meeting provided an interesting insight into the role of data in mobility and the implementation of C-ITS services and autonomous vehicles, taking into account the recently updated ITS Directive.

Watch the interview!

Truckani Tech: Everything an On-Vehicle Dash Cam Can Do
Some view them with suspicion, while others consider them a valuable ally. Dash cams, or video cameras installed on vehicles, are at the center of an ongoing debate between two opposing visions: surveillance or protection? Control or security? This is the focus of the new episode of the Truckani Tech reel series, produced by Uomini e Trasporti with the scientific contribution of TTS Italia and the Freight Leaders Council.
In this third episode, produced in collaboration with Geotab, Laura Broglio explains what a dash cam is, where it is mounted, how it really works, and what its main functions are.
Obviously, its purpose is to record everything that happens on the road (but some models also extend the recording inside the vehicle), thus documenting events objectively. A useful aid in the event of accidents, disputes, or suspicious behavior.
But the potential doesn't stop there: the most advanced dash cams integrate motion sensors, night vision, and GPS, and can be connected in real time to an operations center, sending alerts in the event of sudden braking, collisions, or anomalies. The recorded images can also be used to improve driver training by analyzing driving style, correcting distractions, and preventing risky situations.

Watch the episode! (available in Italian)

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